Should A Aspiring Influencer Friend Cease Using People for Content?

One Side: One Friend's Perspective

Sometimes I'm recorded while I’m eating. I’ll see myself on her social media – it feels like a sudden shock.

A close companion of a decade, Marielle, labels herself the “content queen”. It’s fun for a short while, but it strains our friendship.

She is an extrovert, there's a constant urge the need to record everything all the time. During meals out, she says, “The phone eats first,” and takes photos with bright lighting, which induces embarrassment. It's unpleasant when other people see her posing or filming – I get vicarious awkwardness. It also frustrates me because the food gets cold.

She isn’t exactly an influencer yet, but Marielle is trying to be. She creates video blogs about city life, her daily routine, and her work as a stylist. Her content is good, I’ll give her that, but I don’t want to be dragged into it. Sometimes she films me while I’m eating, or simply tagging along. Later, I appear on her Instagram afterwards, and it comes like a surprise: I’ll have bare-faced, making a strange expression or photographed mid-bite. It’s uncomfortable.

Marielle also expects me to record her at inconvenient times. Sometimes I'm in conversation to someone else, or we’ll just be spending time in the street. The dynamic feels like our bond has turned into me being her free crew. She could easily hire someone if she wanted high-quality content. When I brought up my discomfort about the situation, she brushed it off. I've been invited to a couple of industry functions, which was nice, but that doesn't compensate for all the time and effort I spend helping her create material.

I appreciate that Marielle has supported me with my career in design, but I resist our friendship to become merely a tally of exchanges. I don't believe she's insincere or dishonest, but sometimes I feel that if the camera is out, we will start performing in a way that makes us look good for her vlog.

Her directive is, “OK, look happy!” and record me smiling with someone. It feels forced. It's crucial her to understand that our 10-year friendship still has boundaries. I enjoy being with her, but I also desire to experience it without being recorded, edited, or shared for an viewers. I’m not a prop for her Instagram.

The Other Side: The Content Creator's View

I want my friend to see that the creations we produce together can get us an opportunity.

I love shooting content. It’s not just a pastime; it’s part of who I am. Creating videos and documenting experiences online allows me to express myself and connect with people in new ways.

I wouldn't label myself as a professional creator yet, but it’s smart to generate income from your interests. I admire people on TikTok who execute that style of casual, DIY film-making.

Content creation is my interpretation of engaging with life: observing the details, posting them with an viewership that appreciates the craft behind it. It's never my aim to make my friend uneasy. Bringing her to professional gatherings was my way of offering access, providing her a chance to experience exclusive moments that could benefit her career in design too. That isn't leverage, it’s just being realistic.

I’d still take her to these events even if she refused to assist me, but I want her to see the benefits the work we create together can achieve: a foot in the door. I understand not all people likes being filmed, but sometimes unplanned moments is what makes content genuine. Being recorded occasionally is part and parcel of being my companion. I would delete anything she asked, but she has never asked yet.

I don't demand anybody to be my personal videographer, but companions support one another in small ways. I thought filming a short video now and then would be enjoyable for Beth. Innovation thrives in collaboration, and having Beth around makes projects energetic and pleasurable. I don't compel her to take part in anything, and I’d never intentionally humiliate her. But creating content jointly sometimes is part of how I document our time together.

I value our friendship deeply and don’t want content creation to drive a wedge between us. I’m willing to compromise: like requesting permission before filming, and steering clear of shots that might make her uncomfortable.

This isn’t about control, it's regarding sharing my world while still respecting hers. Obviously making content is not a replacement for genuine friendship: it’s just part of how I live my life and I desire her to be involved in a way that’s agreeable for both of us.

The Jury: Public Sentiment

Is it right for her to stop filming herself and her friend when they are socializing?

There’s nothing more excruciating than having a friend point a camera at you. I understand that it's her passion, but I wouldn't ask friends come to my workplace. Perhaps she can find influencer friends to collaborate with. With the uncertain future of AI, personal relationships are the only thing we have – cherish them!
Liberty, 25

When pursuing something as a career, it's unfair to expect your friends for help every time, even if they have helped previously. If Marielle loves shooting, that doesn't imply everyone around her is content. She must to honor her friend's privacy.
Another reader, 26

She may enjoy producing videos and showing off her life publicly, but it’s not for everybody. It was kind she has helped her friend professionally, but she must to hear what her friend desires.
Emma, 27

It seems like you care about each other, so cling to that and make sure it’s the priority in your relationship. Create some authentic memories, where genuine feelings are preserved, not digital scrapbooks. In fact, celebrities who seem to reveal their worlds actually have more privacy than it appears.
One opinion, 53

Marielle appears to be not fully engaged nor authentic when they're together – she's on the job. Each appears unsure as to what’s reasonable. The answer lies not in trying to change one another, but in each establishing clear boundaries around what is comfortable to them and determining if there is an mutually agreeable middle ground.
Barbara, 71

Now You Be the Judge

Consider this question: is Marielle exploiting their friendship?

Joshua Lynch
Joshua Lynch

A minimalist fashion enthusiast and sustainable living advocate, sharing insights on intentional style and eco-friendly practices.